AI Visibility Audit
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Confidential Report
How ThreatDefence performs across AI-powered search, SEO fundamentals, and competitive positioning in the Australian managed cybersecurity market.
| Domain Rating: 27 / 100 | Organic Keywords: 56 | Monthly Traffic: 204 visits |
| Backlinks: 437 | Referring Domains: 128 | Authority Level: Low |
ThreatDefence does not appear in any AI-generated recommendation for managed SOC, SIEM, or MDR queries across ChatGPT, Google AIO, Perplexity, or Gemini. Despite serving hundreds of customers globally, zero AI platforms cite your brand — meaning enterprise buyers using AI for vendor research will never discover you.
With a Domain Rating of just 27, ThreatDefence has roughly one-third the authority of CyberCX (DR 69) and Arctic Wolf (DR 78). AI models weight domain authority heavily when generating recommendations. Your 128 referring domains are dwarfed by competitors with thousands, meaning AI simply doesn't recognise your site as authoritative enough to cite.
ThreatDefence has no profiles on G2, Capterra, Gartner Peer Insights, or Clutch for SOC/MDR services. Arctic Wolf has 286+ G2 reviews with a 4.7 rating. These review platforms are the primary structured data source AI models use to generate cybersecurity vendor recommendations — your absence here is the single biggest visibility gap.
We tested ThreatDefence's presence across the four AI platforms reshaping how enterprise security buyers discover and shortlist managed SOC and MDR providers.
We tested 4 high-intent buyer queries across AI platforms to see who gets recommended when your ideal customers are searching for managed security services.
| Query Tested | Platform | Companies Recommended | TD Found? |
|---|---|---|---|
| "best managed SOC as a service for enterprise Australia" | Google AIO | CyberCX, Tesserent, Macquarie, Borderless CS, Optus | No |
| "best SIEM platform for critical infrastructure cybersecurity" | Google AIO | SentinelOne, CrowdStrike Falcon, Microsoft Sentinel, Splunk, IBM QRadar | No |
| "managed detection and response MDR provider comparison Australia" | Google AIO | Cythera, Tesserent, CrowdStrike, SharkStriker, Macquarie | No |
| "best 24/7 cybersecurity monitoring service Australia" | Google AIO | Tesserent, CyberOM, CrowdStrike, StickmanCyber, Intrix | No |
Key Finding: ThreatDefence is absent from every single buyer-intent query we tested. Across all four searches — covering SOC, SIEM, MDR, and 24/7 monitoring — competitors like CyberCX, Tesserent, CrowdStrike, and even smaller Australian players like Cythera and Borderless CS consistently appear. This means enterprise buyers researching managed security services via AI will never encounter ThreatDefence during their evaluation process, despite your 10+ years of operational experience and hundreds of deployed customers.
How ThreatDefence stacks up against 5 competitors across domain authority and AI search visibility in the managed cybersecurity space.
| Company | Domain Rating | ChatGPT | Google AIO | Perplexity | Why They Win |
|---|---|---|---|---|---|
| 🔵 ThreatDefence | DR 27 | Not Cited | Not Appearing | Not Cited | Your current position — strong operational capability but invisible across all AI platforms |
| CrowdStrike | DR 86 | Cited | Appearing | Cited | Massive content library, G2 leader, analyst recognition, and dominant "best MDR" comparison pages |
| Arctic Wolf | DR 78 | Cited | Appearing | Cited | 286+ G2 reviews (4.7★), G2 #1 MDR, extensive "SOC as a Service" content, strong Gartner presence |
| Secureworks | DR 76 | Cited | Appearing | Cited | Taegis XDR platform recognition, strong Gartner Peer Insights reviews, Sydney SOC presence |
| CyberCX | DR 69 | Cited | Appearing | Partial | Australia's largest pure-play cyber company, IRAP aligned, deep government & enterprise footprint |
| Tesserent (Thales) | DR 60 | Partial | Appearing | Partial | 1,200+ enterprise & government clients, Thales acquisition boosted authority, strong "Top 10 SOC" presence |
Insight: Every competitor in this table outranks ThreatDefence on AI visibility — and the gap is structural, not incidental. CrowdStrike's DR 86 is more than 3x ThreatDefence's DR 27. Arctic Wolf's 286+ G2 reviews give AI models structured, citable data. CyberCX owns the "Australian cybersecurity" category through deep content marketing and government credentials. Even Tesserent, post-Thales acquisition, has lifted its authority to DR 60. ThreatDefence's operational excellence is genuinely strong — your AI SecOps assistant, 24x7 SOC, and ISO27001 certification rival anyone on this list — but without the digital authority signals, AI models simply cannot discover you.
Three high-impact actions ThreatDefence can take in the next 30–90 days to begin building AI visibility from the ground up.
Create verified vendor profiles on G2 (MDR & SOC categories) and Gartner Peer Insights. Request reviews from your existing enterprise and MSP customers. Arctic Wolf's 286+ G2 reviews are the #1 reason AI models cite them — this is the single most impactful action ThreatDefence can take. Even 20–30 genuine reviews would create the structured signals AI platforms need to start recommending you.
Create 5–8 long-form, authoritative articles: "Best Managed SOC Providers in Australia 2026", "How to Choose an MDR Provider for Critical Infrastructure", "SOC vs MDR vs SIEM: What Australian Enterprises Need". Include your real metrics — the 60–80% AI alert auto-closure rate, 98% O365 auto-resolution, deployment speed. This is the exact category-defining content AI models cite when generating recommendations.
With only 128 referring domains, ThreatDefence needs a targeted link-building strategy. Contribute thought leadership to Australian cybersecurity publications (AISA, ITnews, CSO Australia). Publish original research — your AI SecOps data on alert volumes and resolution times would be highly linkable. Pursue guest articles on Cyber Magazine, SC Media, and Dark Reading. Each new high-authority backlink compounds your DR and AI visibility.
You've built something that genuinely works — a platform deployed globally, an AI SecOps assistant closing 80% of alerts, ISO27001 and PCI certifications, and CISSP/OSCP-qualified analysts working 24x7. But none of that matters if enterprise buyers can't find you. Our GEO (Generative Engine Optimisation) programme builds the structured authority signals, comparison content, review presence, and backlink profile that make ChatGPT, Perplexity, and Google AIO recommend ThreatDefence by name.
Book a Strategy Call →Saigon Digital — AI Visibility & GEO Specialists